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The Place for Insights and Tips on Email Marketing

An Email Roundup of 2019

Sharon Beilis

Back in February of this year we gave you our predictions for the year ahead in the email marketing industry. And now, as 2019 draws to a close

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Multiple‌ ‌Email‌ Delivery ‌Vendors:‌ ‌The‌ ‌Whys‌ ‌and‌ ‌Hows‌ ‌

Sharon Beilis

For Performance Marketers, there are multiple benefits to come from utilizing a multiple vendor approach for the email channel.

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Should You Go for SMS or Email Marketing Campaigns?

Nate Simon, Director ꟷ New Business Acquisition, MessageMedia

Both email and SMS provide targeted, personalized communication, delivered instantly and directly to customers’ mobile devices.  

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Email Experts Answer: What's The Next Big Thing for Performance Email Marketers in 2020

Sharon Beilis

With 2019 drawing to an end, we'd like to focus on what's next.

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Reducing Costs via Multiple Email Delivery Vendors

Sharon Beilis

As an Email Marketer it can be frustrating when trying to select the right sending platform for your operational needs. If you’ve been in this position, you’ve most likely also experienced

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Getting The Best Out of Email Analytics 2 - How to Draw Actionable Insights

Sharon Beilis

Measuring and analyzing a campaign’s performance is a vital thing to do. But all that measuring is worthless if you can’t draw relevant, actionable insights from your analysis.

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