Graphic vs Text-Based Emails: Which one should you send?

Sharon Beilis

Sending emails can feel like an interactive social game. Instead of a high-stakes casino-style game, you are betting on delivery rates, inbox placement, engagement rates -- and the ultimate win -- conversion rates.

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Dos & Don’ts of Email Hygiene

Sharon Beilis

EmailOversight Guest Post for Ongage

When cleaning your lists, it’s important to realize there’s a right way and a wrong way with regards to email hygiene. Use our 5 quick tips to familiarize yourself on the right way to clean and validate and avoid the common mistakes people make:

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Tips for Expert Email Marketers: KPIs to Increase ROI

Sharon Beilis

Your email campaigns are getting more successful and increasing in ROI for the KPIs you’ve set - but are you looking at the right KPIs? When you need to quickly adapt your email campaigns for a new event, a shift in the industry, or any other unforeseen changes, which KPIs do you monitor?

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Cloud Based Email Infrastructure VS On-premise MTAs

Sharon Beilis

Choosing the right email sending solution for your business is crucial to your success. With so many different solutions on the market, it can seem overwhelming when trying to find the perfect solution that will support all of your needs.

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Email Hygiene Best Practices for Increased Deliverability - Webinar

Sharon Beilis

As email providers become increasingly savvy to the type of content recipients want to see in their inboxes, marketers face greater challenges when it comes to deliverability. We want to help marketers solve this problem! We teamed up with list hygiene experts at Webbula for an exciting webinar about email hygiene best practices.

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3 Tips for Advanced Email Marketers: Must-Have Tools for Your Email Marketing Platform

Sharon Beilis

A ski or snowboarding weekend is a great way to shake off the monotony of winter, as long as you have snow chains to get you up the mountain and all your gear to enjoy once you arrive.

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